In today's digital landscape, social media influencers shape consumer behavior, making them essential to modern marketing. When a research firm needed marketing professionals who work with commission-based influencers, they turned to Contact Design. Our team deployed a multi-faceted recruitment strategy to source qualified professionals within a tight timeframe.
Contact Design was approached by a research firm to recruit marketing professionals who actively use social media influencers as part of their marketing toolkit.
Working with a short timeline to recruit a niche group of marketers who work with commission-based social media influencers.
Despite the time constraints, the project demonstrated Contact Design's ability to adapt and employ a variety of outreach strategies to achieve success in challenging recruitment scenarios, leading to a successful project and further opportunities
The team utilized our extensive database of marketing professionals to identify potential candidates who matched the desired criteria.
Personalized outreach messages were sent to individuals identified through resources such as LinkedIn and other social channels
A referral program was initiated to encourage existing participants to refer colleagues and acquaintances who met the required criteria, thereby expanding the pool of potential candidates.
To maximize efficiency and work within our time limits we adopted a rolling recruitment strategy. Extending the recruitment period as interviews are being conducted, as they were identified, rather than waiting to recruit all at once.
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